“PRIMO was awarded to be a CRM partner. The main reason that PRIMO was chosen are Strong track record of retail industry at The 1 and Siam Piwat, Advice and suggestion on CRM strategy during selection process and, most importantly, Technology superiority.”

"PRIMO responds to the needs of being a multi-brand, and PRIMO's experience gives it confidence and makes it an important tech partner, including having advice and after-service that helps reduce concerns about problems that may arise."

“PRIMO puts BBL in the position where BBL becomes confident to explore new features and to expand the scope of service with PRIMO. As a consequence, PRIMO is entrusted to apply Privilege Management solution”