Queen Sirikit National Convention Center (QSNCC) is Thailand's first international convention center which has hosted over 20,000 national and international MICE events and driven Thailand's MICE industry.

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The duty of PRIMO system in this project is to executive partner ecosystem. PRIMO system has operated B2B membership system that convention and event partners can collect accumulating renting balance and organizers can earn points when holding the events.

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In addition, their partners and customers receive privileges provided by QSNCC, such as convention reservation, hotel-in-chain stay, and other coupons.